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She’s previously released three perfumes, which have proved popular with adoring fans.

And now American singer Taylor Swift is releasing a fourth scent, but this time the fragrance will be launched in Australia in November.

The 24-year-old is expected to touch down in Oz in the coming months and while Down Under she will debut her brand new album in 1989.

The Grammy Award-winner’s new fragrance will be exclusively available at department store Myer on November 23, before selected pharmacies and rival department store David Jones will also stock the perfume from December 7.

The scent is a composition of velvety petals and creamy woods, wrapped in a soft veil of vanilla and musk.

While unlucky for some, the singers favourite number 13 is embossed in the gold metalized cap.

Taylor’s upcoming trip to Oz will see her promote her new album 1989 as well as her hit song Shake It Off.

She will also perform during the grand final of X Factor Australia in late October, bringing her unique energy to the reality show.

September 28, 2014
By admin

Forbes has released the annual Most Powerful Celebrities list, and Taylor it’s on #18. Thanks to the tour and Red, she has brought $64 million over the past year. Read more here:

Only 24 years old, Swift is making her fifth appearance on the FORBES Celebrity 100 with her highest earnings to date: $64 million. Swift’s latest, “Red,” was shut out at the Grammy Awards but the cross-over star was honored with the Pinnacle Award at the latest Country Music Association Awards for her success. The award has only been given to one other person, singer Garth Brooks. Swift also earns with endorsements for Diet Coke, Keds and CoverGirl.


June 30, 2014
By admin

MANILA, June 7, 2014 /When in Manila/

When in Manila, there have been many artists who made the concert scene so exciting. The REDTourMNL is only among the many concerts that that Music Management International organized. MMI is also behind bringing the likes of Bruno Mars and One Direction to the Philippines.

Honestly, there was a time I didn’t always understand why people went to concerts. Why were they willing to spend so much time and money for a few hours of listening to songs they’ve already heard before?

That was years ago. Everything changed when I became a Swiftie. Since then, I waited for a golden opportunity to finally catch her concert. I’ve read many Swifties gushing about her concerts. People commend her for being able to connect to her audience, no matter how huge the size of the crowd is. All these were simply stories from others, until I finally got to catch the #REDTourMNL.  I was able to see for myself what it’s really like to be in a Taylor Swift concert. And no matter how hyped-up and well-promoted her concerts are, let me tell you—it’s so much better than all I had dreamt it to be. And now, I finally understand why people go to concerts, despite availability of CDs and YouTube videos.

There are some artists who are just undoubtedly worth watching live, and on top of that list is Taylor. Here are ten experiences I had in the concert that I never experienced while listening to her CDs and watching her on her YouTube channel.

click to read more »

June 7, 2014
By admin

Only one musician this year has had the confidence to know they could fill Australian stadiums on their own. Come on down, Nashville’s 23-year-old country music princess-turned-pop megastar, Taylor Swift.

Swift kicks off her Australian tour in front of up to 40,000 fans tonight in Sydney and is expected to play in front of more than 45,000 at Etihad Stadium in 10 days’ time. While Pink sold more tickets this year, her shows were in smaller arenas; Swift is the first woman since Madonna 20 years ago to undertake a solo stadium tour of this country. “When I heard that statistic, it absolutely blew my mind,” Swift told Fairfax Media from her Beverly Hills hotel room.

While she might be a little too wholesome for some – after her Auckland show last Friday, New Zealand reviewer Kashka Tunstall wrote that Swift’s sincerity was “so emotionally heavy and heartbreaking that my ovaries felt on the verge of exploding throughout the night” – she is without doubt a panacea to all the simulated shagging on stage that her contemporaries have gorged themselves on in 2013. Swift even admits she winds down after a show by “watching Friends DVDs”.

Somehow we cannot see Miley Cyrus doing that, not that Swift is going to dish the dirt: “Everybody has a different back story and comes from a different place, so for me I just try to stick to living my life the way that I would be proud of if I was looking back when I was older.”

So the new Queen of Pop is also the Queen of Clean but there’s more to her appeal: she’s a young woman firmly in control. Swift’s focus on her career over her love-life has been writ large, plenty of heart-throbs have been cast aside and found their way back into her songs: One Direction’s Harry Styles, Twilight’s Taylor Lautner, chart-topping bluesman John Mayer.

“One of my great challenges has been remaining vulnerable enough to write songs about my life when I know those songs are going to be dissected for tabloid fodder, but some of my job has to be not thinking about things I can’t control.”

So what can fans expect from her ”Red” tour shows – the sets for which are so large and so numerous they had to be transported by boat?

“We have huge set pieces and fire and smoke and giant things that come down and then disappear and then people popping up out of the floor and people on wires, so it’s a crazy show. You have no idea how excited I am to bring that to stadiums in Australia.”

Source: The Sydney Morning Herald

December 4, 2013
By admin

The Country Music Association (CMA) has honoured Taylor Swift with its Pinnacle Award, despite the singer’s shift towards mainstream pop.

The prize is presented to artists who have taken country music to a worldwide audience. The only other previous winner of the Pinnacle is Garth Brooks, who received the accolade in 2005.

The 23-year-old singer was surprised on stage at the 47th annual award ceremony in Nashville, by six country stars that she had opened for as a teenager, including George Strait, winner of the CMA entertainer of the year award for the third time. A video featuring messages from stars including Mick Jagger, Justin Timberlake, Julia Roberts and Carly Simon was played to congratulate the young winner on her achievement.

“I didn’t know there was going to be all this,” Swift said. “You’ve made me feel so special right now.”

The Pennsylvania-born star performed an acoustic version of her hit Red with Vince Gill, Alison Krauss and Sam Bush earlier in the three-hour ceremony, which was shown live on ABC in the US and hosted by Carrie Underwood and Brad Paisley for the sixth year running.

Source: Telegraph

November 7, 2013
By admin

The full list of nominations has arrived! The 2013 American Music Awards nominations are finally here!

Kelly Clarkson and will.i.am awoke bright and early to announce the first five categories on Good Morning America for all the super fans out there!

The duo let us know the noms for Favorite Female Artist, Pop or Rock, Favorite Male Artist, Soul/R&B, New Artist of the Year, Single of the Year, and Artist of the Year.

Looks like Justin Timberlake, Taylor Swift, and Rihanna already have multiple noms each! Ariana Grande also scored a nomination for New Artist!

Macklemore & Ryan Lewis
Bruno Mars
Taylor Swift
Justin Timberlake

Taylor Swift

One Direction/Take Me Home
Taylor Swift/Red
Justin Timberlake/The 20/20 Experience

Miranda Lambert
Taylor Swift
Carrie Underwood

Luke Bryan/Crash My Party
Florida Georgia Line/Here’s To The Good Times
Taylor Swift/Red

The awards are determined by fans, who can vote online starting today at AMAvote.com. In addition, for the first time in AMAs History, fans will also be able to vote for their favorite artists via Twitter.

The American Music Awards will be held Sunday, Nov. 24, at the Nokia Theatre in Los Angeles. ABC will carry the telecast, which is being produced by dick clark productions.

October 10, 2013
By admin